商务英语论文怎么写

商务英语论文怎么写

一、理论联系实际，注重现实意义

毕业论文的题材十分广泛，社会生活、经济建设、科学文化事业的各个方面、各个领域的问题，都可以成为论文的题目。马克思主义认识论告诉我们，理论来源于实践，理论为实践服务。因此科学研究的选题首先要注意理论联系实际。

第一，注意选题的实用价值，选择具有现实意义的题目。所谓论文的实用价值，就是指我们选的题目，应是与社会生活密切相关、为干百万人所关心的问题，特别是社会主义现代化建设事业中亟待解决的问题。这类问题反映着一定历史时期和阶段社会生活的重点和热点，是与广大人民群众的利益息息相关的。我们运用自己所学的理论知识对其进行研究，提出自己的见解，探讨解决问题的方法，这是很有意义的。这不仅能使自己所学的书本知识得到一次实际的运用，而且能提高自己分析问题和解决问题的能力。有现实意义的题目大致有三个来源：一是社会主义现代化建设事业中急需回答的重大理论和实践问题。如建立现代企业制度，抑制通货膨胀，精神文明建设，民主法制建设，加强廉政建设等等。二是本地区、本部门、本行业在工作实践中遇到的理论和现实问题。三是作者本人在工作实践中提出来的理论和现实问题。

第二，要注意选题的理论价值。我们强调选题的实用价值，并不等于急功近利的实用主义，也绝非提倡选题必须有直接的效益作用。作为论文，无论是形式还是内容都和工作总结、调查报告有着区别。一般说来，它由论点、论据、论证三大要素构成，文章要以逻辑思维的方式为展开的依据，在事实的基础上展开严谨的推理过程，得出令人信服的结论。它着重探讨和研究事物发展的客观规律，阐述自己对这些规律的了解与认识，给人以认识上的启迪。因此，选择现实性较强的题目，还要考虑其有无理论和认识上的价值，即有无普遍性的意义，能否能进行理论的分析和综合，从个别上升到一般，从具体上升为抽象。有些题目也并不一定直接与现实挂钩或有直接的实际用途，但从发展的眼光看，这些题材能够表示某种趋势，或对现实有借鉴的作用，因而也就具有理论价值，这样的题目当然也是可以选的。

二、勤于思索，刻意求新

毕业论文成功与否、质量高低、价值大小，很大程度上取决于文章是否有新意。所谓新意，即论文中表现自己的新看法、新见解、新观点。有了较新颖的观点(即在某一方面或某一点上能给人以启迪)，文章就有了灵魂，有了存在的价值。对文章的新意，可以从以下几个方面着眼：

第一，从观点、题目到材料直至论证方法全是新的。这类论文写好了，价值较高，社会影响也大，但写作难度大。选择这一类题目，作者须对某些问题有相当深入的研究，且有扎实的理论功底和写作经验。对于毕业论文来讲，限于条件，选择这类题目要十分慎重。

第二，以新的材料论证旧的课题，从而提出新的或部分新的观点、新的看法。

第三，以新的角度或新的研究方法重做已有的课题，从而得出全部或部分新观点。

第四，对已有的观点、材料、研究方法提出质疑，虽然没有提出自己新的看法，但能够启发人们重新思考问题。

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商务英语专业论文参考题目

1、 论文化因素对英汉翻译的影响

2、 商务英语的特点及翻译技巧

3、 商务函电翻译的用词技巧

4、 商标名称的翻译与策略

5、 汉语中新词汇的翻译技巧

6、 因特网辅助英语写作

7、 网络与外语学习

8、 如何对待阅读理解中的生词

9、 长沙/湖南省外贸的困境与出路

10、 湖南省外贸出口产品结构的市场分布

11、 我国出口包装面对的技术壁垒及应对措施

12、 绿色贸易壁垒对我国的影响及应对措施

13、 商务谈判中的语言艺术

14、 商务谈判的文化障碍

15、 商务英语课程设置的探讨

16、 跨文化因素对英汉翻译的影响

17、 商务英语的特点及翻译技巧

18、 商务英语函电在对外贸易中的作用

19、 单证员在国际贸易中的地位

20、 商务英语函电翻译技巧

21、 商务谈判中英语的重要性

22、 商标名称的翻译与策略

23、 浅谈商务英语写作时避免修饰语错位的方法

24、 商务函电翻译的用词技巧

25、 社会文化迁移对中国式英语的影响

26、 我国外贸出口品牌战略的实施与研究

27、 英语写作中常见中式英语分析

28、 制单工作在国际结算中的地位

29、 商务英语写作中的错误与商务英语写作教学之间的关系

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商务英语论文研究情况

1.选题范围广、领域分布不均

商务英语专业学位论文的选题范围比较广发，往往会涉及广告、旅游、法律、经贸、金融、跨国公司等多个方面，通常涵盖了大部分在现代市场经济环境下围绕贸易、投资等开展的经济社会活动。虽然其所涉及的领域较为广泛，但其在领域分布方面则存在有明显的不均衡现象，有研究显示广告类、旅游类及商务文书类是涉及领域最多的三类选题类型。而导致选题领域分布不均衡现象发生的主要原因在于以下两点：一是学生在选题时往往会选择比较贴近自己学习、生活的方面，比如广告类等。第二，学生缺乏社会实践，侧重于理论研究，所以通常不敢涉足实践较多的金融、会计等领域。

在此，提醒广大学生，在选择商务英语专业学位论文选题时一定要结合自身情况，选择自己擅长的领域，或者容易查找研究资料及创造研究条件的课题，这样可以大大的降低写作难度。

2.选题缺乏新意、多重复

选题重复是商务英语专业学位论文较为常见的一个问题，且很多论文的题目存在有明显相似或雷同现象，例如：《英文广告语言特征研究》与、《英语广告语言特色分析》等，两篇论文的题目相似度费城高，且对比其论文的具体内容，两者也没有较大的观点突破。这样必然会对论文的整体质量造成影响。

所以，小编表示在进行商务英语专业学位论文选题时一定要先了解是否已经有这个领域的研究了，并对已有的研究进行了解分析，尽可能选择新颖的观点，避免大规模的重复。当然,硕士学位论文尤其是文科的硕士学位论文,的确很难做到每一个选题都新颖独创。但是,选择一些前人已经提出、已经做过但还没有很好解决的问题,或是在前人研究的基础上,提出认识和分析问题的新视角或新方法,把前人的研究进一步向前推进,仍不失为具有开拓性、挑战性和创新性的选题。

总的来说，合理选题是商务英语专业学位论文写作的关键，了解自身的优势及擅长之处，选择比较熟悉的领域更容易写作发挥，且容易表达自己的观点及见解。同时在选题时还要尽量避免重复，提高商务英语专业学位论文的新颖性及创新型，只

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商务英语毕业论文

Impacts of Cultural Differences on International Business Negotiation

Abstract

With the economic globalization and the frequent business contacts, cultural differences seem to be very important; otherwise they could cause unnecessary misunderstanding, even affect the result of the business negotiations. This means it is very important to know the different culture in different countries and the ways to avoid the culture conflicts in the international business negotiations.

The article commences from the types of culture differences, then it explains the impacts of these culture differences on international business negotiation and finally it analyzes how to deal with the problem of the cultural differences correctly in negotiation process.

Key words: Culture; Cultural differences; Business negotiation; Impact.

1. Types of Culture Differences

1.1Value View

Value view is the standard that people use to asses objective things. It includes time view, equality view and objectivity. People may draw a different or even contradictory conclusion about the same thing. Value view is one of the most important differences among the many factors.

1.2. Negotiating Style

Negotiating style refers to the tolerance and graces which the negotiator shows in the negotiation. The negotiators show their negotiating style through behavior, manners and the method of controlling negotiation process during the negotiation.

1.3. Thinking Model

Thinking model reflects the culture. Because of the influences of history background, continents, words and living method, different nations generate different thinking models. Surely, there is more than one thinking model of a nation, but one is more obvious compared with others.

2. Impact of Cultural Differences on International Business

Negotiations

With the rapid development of economy, we need to do business with businessmen under different culture background, so in order to reach trade agreement, it is necessary for us to study the impact of culture differences on international

negotiation in global business activities. The impact of culture differences on international negotiation is extensive and deeply. Different cultures divide the people into different group and they are also the obstacles of people’s communication.

Accordingly, it is required that the negotiator should accept the culture of each other. Furthermore, through culture differences, it is important that the negotiator reveal and understand the other party’s goal and behavior and make him or herself be accepted by the opponent to reach agreement finally.

3. Coping Strategy of Negotiating across Cultures

3.1 Making Preparations before Negotiation.

The negotiators must make good preparations if they want control the development of negotiation successfully in the complex situation. When making preparations, you should try to know the opponents while you analyze yourselves. Analyzing yourselves mainly refers to studying if the project is feasible. To knowing about the opponents means understanding their strength such as credit status, the policy, business customs and so on.

3.2 Overcoming Cultural Prejudice

Tolerating different cultures and overcoming cultural prejudice contribute to better communicating with each other and understanding each other. We should learn about the foreign cultures before negotiation and accept and understand their cultures in negotiation, because every country regard their own cultures as a matter of course and hope that their culture could be recognized and accepted.

3.3 Conquering Communication Barriers

In negotiation, sometimes we can’t make much progress although we have talked for long time. And sometimes both parties are not satisfied. After thinking, that is caused by communication barriers which happen easily in cross-cultural negotiation.

We should make sure if there appear communication barriers, if so, we must overcome them. Generally speaking, we should pay more attention to the following three communication barriers in cross-cultural negotiation: the communication barriers caused by culture background of both; the ones caused by misunderstanding of the contents and information from the partner; the ones caused by not being willing to accept the opponent’s contents and ideas.

Conclusion

“Social Customs varies in different countries”. In a word, cross- cultural communication will meet the problem of culture differences surely. In turn, culture differences also influence all aspects of international business communication. To avoid or to resolve the culture differences is a huge task in international business negotiation. In order to step into the international market successfully, we must have the awareness of culture differences, acknowledge culture differences and understand different cultures.

Try to know yourself and know them. What’s more, we should respect different behavior of businessmen under different culture background, and then we could reduce unnecessary conflicts resulting from not respecting the opponents.

It is beneficial for both to form an atmosphere of mutual trust and cooperation, reduce culture differences and turn disadvantages into advantages and benefits. Thus, we could avoid conflicts and obstacles, then to promote communication and harmony in international business negotiation.